Economics for Business (7th Edition)

$19.99

Download Economics for Business (7th Edition) written by John Sloman, Dean Garratt in PDF format. This book is under the category Business and bearing the isbn/isbn13 number 1292082100/9781292082103. You may reffer the table below for additional details of the book.

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Description

This new edition of Economics for Business 7th edition (PDF) uses up-to-date case studies to examine the key issues facing the business world today. Looking at everything from the impact of the financial crisis to the operation of individual business; the 7th edition illustrates how economic theory relates to real business issues in a clear; accessible and engaging way designed to help students excel.

This purchase includes the Economics for Business 7e PDF by John Sloman (in high quality). No online codes are included

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Additional information

book-author

John Sloman, Dean Garratt

publisher

Trans-Atlantic Publications; Inc.; 7th edition

file-type

PDF

pages

712 pages

language

English

asin

B01G7DF8K0

isbn10

1292082100

isbn13

9781292082103

Table of contents


Table of contents :
Part A. BUSINESS AND ECONOMICS. 1 The business environment and business economics —
2 Economics and the world of business —
3 Business organisations —
Part B. BUSINESS AND MARKETS. 4 The working of competitive markets —
5 Business in a market environment —
Part C. BACKGROUND TO DEMAND. 6 Demand and the consumer —
7 Demand and the firm —
8 Products, marketing and advertising —
Part D. BACKGROUND TO SUPPLY. 9 Costs of production —
10 Revenue and profit —
Part E. SUPPLY: SHORT-RUN PROFIT MAXIMISATION. 11 Profit maximisation under perfect competition and monopoly —
12 Profit maximisation under imperfect competition —
Part F. SUPPLY: ALTERNATIVE STRATEGIES. 13 An introduction to business strategy —
14 Alternative theories of the firm —
15 Growth strategy —
16 The small-firm sector —
17 Pricing strategy —
Part G. THE FIRM IN THE FACTOR MARKET. 18 Labour markets, wages and industrial relations —
19 Investment and the employment of capital —
Part H. THE RELATIONSHIP BETWEEN GOVERNMENT AND BUSINESS. 20 Reasons for government intervention in the market —
21 Government and the firm —
22 Government and the market —
Part I. BUSINESS IN THE INTERNATIONAL ENVIRONMENT. 23 Globalisation and multinational business —
24 International trade —
25 Trading blocs —
Part J. THE MACROECONOMIC ENVIRONMENT. 26 The macroeconomic environment of business —
27 The balance of payments and exchange rates —
28 Banking, money and interest rates —
29 Business activity, employment and inflation —
Part K. MACROECONOMIC POLICY. 30 Demand-side policy —
31 Supply-side policy —
32 International economic policy.

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