Economics for Business (7th Edition)


Download Economics for Business (7th Edition) written by John Sloman, Dean Garratt in PDF format. This book is under the category Business and bearing the isbn/isbn13 number 1292082100/9781292082103. You may reffer the table below for additional details of the book.

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This new edition of Economics for Business 7th edition (PDF) uses up-to-date case studies to examine the key issues facing the business world today. Looking at everything from the impact of the financial crisis to the operation of individual business; the 7th edition illustrates how economic theory relates to real business issues in a clear; accessible and engaging way designed to help students excel.

This purchase includes the Economics for Business 7e PDF by John Sloman (in high quality). No online codes are included


Additional information


John Sloman, Dean Garratt


Trans-Atlantic Publications; Inc.; 7th edition




712 pages









Table of contents

Table of contents :
Part A. BUSINESS AND ECONOMICS. 1 The business environment and business economics —
2 Economics and the world of business —
3 Business organisations —
Part B. BUSINESS AND MARKETS. 4 The working of competitive markets —
5 Business in a market environment —
Part C. BACKGROUND TO DEMAND. 6 Demand and the consumer —
7 Demand and the firm —
8 Products, marketing and advertising —
Part D. BACKGROUND TO SUPPLY. 9 Costs of production —
10 Revenue and profit —
Part E. SUPPLY: SHORT-RUN PROFIT MAXIMISATION. 11 Profit maximisation under perfect competition and monopoly —
12 Profit maximisation under imperfect competition —
Part F. SUPPLY: ALTERNATIVE STRATEGIES. 13 An introduction to business strategy —
14 Alternative theories of the firm —
15 Growth strategy —
16 The small-firm sector —
17 Pricing strategy —
Part G. THE FIRM IN THE FACTOR MARKET. 18 Labour markets, wages and industrial relations —
19 Investment and the employment of capital —
Part H. THE RELATIONSHIP BETWEEN GOVERNMENT AND BUSINESS. 20 Reasons for government intervention in the market —
21 Government and the firm —
22 Government and the market —
Part I. BUSINESS IN THE INTERNATIONAL ENVIRONMENT. 23 Globalisation and multinational business —
24 International trade —
25 Trading blocs —
Part J. THE MACROECONOMIC ENVIRONMENT. 26 The macroeconomic environment of business —
27 The balance of payments and exchange rates —
28 Banking, money and interest rates —
29 Business activity, employment and inflation —
Part K. MACROECONOMIC POLICY. 30 Demand-side policy —
31 Supply-side policy —
32 International economic policy.

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